Archive for the 'Uncategorized' Category

Search User Interfaces named a best book of 2009

Avi Rappoport alerted me to the fact that Chris Sherman of Search Engine Land named Search User Interfaces one of the
best SEO books of 2009.
I was pleased with how Chris explained this choice, given that my book does not talk about SEO directly. He says:
“With our focus on search marketing [...]

Sunday, December 6th, 2009

How did you convince your publisher to let you put your book online for free

Interestingly, no one so far has asked me why I am putting my book online for free. Rather, they’ve been asking how I got my publisher to agree to it. Assumptions have really changed!
The short answer to how is that I chose Cambridge University Press in part because I saw [...]

Monday, July 6th, 2009

Converting the Book to an HTML web site

Several people have asked how I produced the html pages for the book website. What a perfect topic for a blog post!
(NB: Much of this material appears in a response I made to a comment from Will Fitzgerald.)
The answer is that I spent a lot of time on the conversion, because there wasn’t [...]

Wednesday, July 1st, 2009